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ZIP Code 54401

Wausau, WI, Marathon County

Population

31,692

Land area

84.2sq mi

People per sq mi

377

City

Wausau

ZIP 54401 and nearby ZIP codes

ZIP 54401 at a glance

  • ZIP 54401 (Wausau) is about 3.4 times as dense as Wisconsin as a whole.
  • The median household income is $71,586, 8% below the Wisconsin median of $77,485.
  • A typical owner-occupied home is valued at $196,700 (26% below Wisconsin) and median rent is $1,018 a month.

Local data for ZIP 54401

Counts from official public data

Housing and community stats

ZIP 54401, American Community Survey 2020-2024

Full profile

Median household income

$71,586

Poverty rate

12.1%

Median home value

$196,700

Prices +9.0% in a year

Median rent

$1,018/mo

Homeownership

67.0%

Bachelor's or higher

30.9%

Median age

40.6

Average commute

16.0 min

Income, education and commute

Economy and federal money

Businesses, pandemic loans and political donations

Details

Business establishments

1,027

ZIP Business Patterns 2023

Employees

25,496

$1.5B annual payroll

PPP loans

$86.8M

923 loans

Campaign donations

$112K

16% D, 27% R, 2026 cycle

PPP loans in this ZIP

Environment and hazard risk

ZIP 54401, from FEMA, NOAA and EPA

Full report

Natural hazard risk

Relatively Moderate

Top: cold wave

Storm events since 1996

753

Countywide, mostly hail

Flood insurance policies

199

0.4% of homes, county

July high / Jan low

80° / 7°F

33.9 inches of rain a year

Hazards, floods and storm historyCheck a flood zone

Health statistics

Share of adults in ZIP 54401, CDC PLACES estimates

All 40 measures

Obesity

35.9%

U.S. 33.3% +2.6 pts

Diabetes

10.9%

U.S. 12.1% -1.2 pts

Smoking

14.4%

U.S. 12.8% +1.6 pts

Uninsured (18-64)

8.0%

U.S. 11.1% -3.1 pts

Frequently asked questions

What city is ZIP code 54401?
ZIP code 54401 is in Wausau, WI (Marathon County).
What county is ZIP code 54401 in?
ZIP code 54401 is mostly in Marathon County, Wisconsin.
How many people live in ZIP code 54401?
About 31,692 people live in the 54401 ZIP Code Tabulation Area, based on American Community Survey 5-year estimates.

Source: U.S. Census Bureau (ZIP Code Tabulation Areas, American Community Survey) · Data as of 12/31/2023. ZIP Code Tabulation Areas closely match, but are not identical to, USPS ZIP code delivery areas.