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Wausau, WI

City in Marathon County, Wisconsin. ZIP codes: 54401.

Population

39,996

Land area

19.2sq mi

People per sq mi

2,080

ZIP codes

1

Wausau and its ZIP codes

Wausau at a glance

  • Wausau is about 19 times as dense as Wisconsin as a whole.
  • By population, it ranks 18th among 808 cities and towns in Wisconsin.
  • The median household income is $64,389, 17% below the Wisconsin median of $77,485.
  • A typical owner-occupied home is valued at $167,900 (37% below Wisconsin) and median rent is $1,010 a month.

Local data for Wausau, WI

Counts from official public data

Housing and community stats

Wausau, WI, American Community Survey 2020-2024

Full profile

Median household income

$64,389

Poverty rate

14.6%

Median home value

$167,900

Median rent

$1,010/mo

Homeownership

57.6%

Bachelor's or higher

30.9%

Median age

38.2

Average commute

15.4 min

Largest reported origins and ancestries: German Americans (15,881), Polish Americans (3,991), Hmong Americans (3,370).

Home values and rentsIncome, education and commute

Economy and federal money

Jobs, pay, income and spending are for Marathon County. PPP loans are for Wausau.

Details

Unemployment rate

2.5%

Sep 2026, +0.1 pts in a year

Average annual pay

$60,545

69,778 jobs, 2025

Income per person

$65,589

BEA, 2024

Federal spending

$894M

FY 2026, $6,476 per person

Marathon County economyFederal spending

How people get to work

Wausau, WI, workers 16 and older. American Community Survey 5-year estimates

  • Drove alone71.6%
  • Carpooled8.4%
  • Public transit0.7%
  • Walked2.6%
  • Bicycle0.7%
  • Taxi, ride-hailing, motorcycle or other1.7%
  • Worked from home14.3%

Average one-way commute: 15.4 minutes for people who do not work from home.

Environment and hazard risk

Wausau, WI, from FEMA, NOAA and EPA

Full report

Natural hazard risk

Relatively Moderate

Top: cold wave

Storm events since 1996

753

Countywide, mostly hail

Flood insurance policies

199

0.4% of homes, county

July high / Jan low

80° / 7°F

33.9 inches of rain a year

Hazards, floods and storm historyCheck a flood zone16 historic places

Health statistics

Share of adults in Wausau, WI, CDC PLACES estimates

All 40 measures

Obesity

36.8%

U.S. 33.3% +3.5 pts

Diabetes

11.2%

U.S. 12.1% -0.9 pts

Smoking

15.4%

U.S. 12.8% +2.6 pts

Uninsured (18-64)

8.7%

U.S. 11.1% -2.4 pts

ZIP codes in Wausau

1 in or overlapping Wausau. Population shown

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Cities near Wausau

Frequently asked questions

What county is Wausau, WI in?
Wausau is in Marathon County, Wisconsin.
What ZIP codes are in Wausau, WI?
ZIP codes in or overlapping Wausau include 54401.
What is the population of Wausau, WI?
About 39,996 people live in Wausau, based on American Community Survey 5-year estimates.
What cities are near Wausau?
Nearby places include Schofield (3.9 mi), Rib Mountain (4.4 mi), Maine (6.1 mi), Rothschild (6.2 mi), Weston (6.7 mi).

Source: U.S. Census Bureau (TIGER/Line boundaries, American Community Survey) · Data as of 12/31/2023

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