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White Cloud, MI

City in Newaygo County, Michigan.

Population

1,280

Land area

1.9sq mi

People per sq mi

662

ZIP codes

0

White Cloud and its ZIP codes

Full map

White Cloud at a glance

  • White Cloud is about 3.7 times as dense as Michigan as a whole.
  • The median household income is $45,192, 38% below the Michigan median of $72,875.
  • A typical owner-occupied home is valued at $165,900 (28% below Michigan) and median rent is $831 a month.

Local data for White Cloud, MI

Counts from official public data

Housing and community stats

White Cloud, MI, American Community Survey 2020-2024

Full profile

Median household income

$45,192

Poverty rate

15.1%

Median home value

$165,900

Median rent

$831/mo

Homeownership

65.6%

Bachelor's or higher

14.4%

Median age

39.3

Average commute

32.6 min

Largest reported origins and ancestries: German Americans (305), Irish Americans (212), Dutch Americans (75).

Home values and rentsIncome, education and commute

Economy and federal money

Jobs, pay, income and spending are for Newaygo County. PPP loans are for White Cloud.

Details

Unemployment rate

5.1%

Aug 2026, -0.3 pts in a year

Average annual pay

$50,614

11,796 jobs, 2025

Income per person

$48,142

BEA, 2024

Federal spending

$358M

FY 2026, $7,169 per person

Newaygo County economyFederal spending

How people get to work

White Cloud, MI, workers 16 and older. American Community Survey 5-year estimates

  • Drove alone68.2%
  • Carpooled13.4%
  • Public transit1.7%
  • Walked3.5%
  • Bicycle2.8%
  • Taxi, ride-hailing, motorcycle or other0.4%
  • Worked from home10.0%

Average one-way commute: 32.6 minutes for people who do not work from home.

Environment and hazard risk

White Cloud, MI, from FEMA, NOAA and EPA

Full report

Natural hazard risk

Relatively Low

Top: winter weather

Storm events since 1996

242

Countywide, mostly thunderstorm wind

Flood insurance policies

91

0.4% of homes, county

July high / Jan low

80° / 16°F

37.5 inches of rain a year

Hazards, floods and storm historyCheck a flood zone

Health statistics

Share of adults in White Cloud, MI, CDC PLACES estimates

All 40 measures

Obesity

41.7%

U.S. 33.3% +8.4 pts

Diabetes

13.1%

U.S. 12.1% +1.0 pts

Smoking

23.3%

U.S. 12.8% +10.5 pts

Uninsured (18-64)

10.9%

U.S. 11.1% about the same

Cities near White Cloud

NameDistanceLand area (sq mi)
NewaygoCity9.8 mi3.8
FremontCity11 mi3.6
HesperiaVillage14 mi0.8
GrantCity15 mi0.7
StanwoodVillage16 mi0.2
MorleyVillage17 mi0.9
Big RapidsCity18 mi4.4
Howard CityVillage19 mi2.4
ParisCensus-designated place21 mi0.9
WalkervilleVillage21 mi1.2
PiersonVillage21 mi0.2
CasnoviaVillage22 mi1.1
Sand LakeVillage22 mi0.7
Kent CityVillage23 mi1.3
Canadian LakesCensus-designated place24 mi10.3
BaldwinVillage24 mi1.3

Frequently asked questions

What county is White Cloud, MI in?
White Cloud is in Newaygo County, Michigan.
What is the population of White Cloud, MI?
About 1,280 people live in White Cloud, based on American Community Survey 5-year estimates.
What cities are near White Cloud?
Nearby places include Newaygo (9.8 mi), Fremont (11 mi), Hesperia (14 mi), Grant (15 mi), Stanwood (16 mi).

Source: U.S. Census Bureau (TIGER/Line boundaries, American Community Survey) · Data as of 12/31/2023