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Onalaska, WI

City in La Crosse County, Wisconsin. ZIP codes: 54650.

Population

19,348

Land area

10.6sq mi

People per sq mi

1,823

ZIP codes

1

Onalaska and its ZIP codes

Onalaska at a glance

  • Onalaska is about 17 times as dense as Wisconsin as a whole.
  • By population, it ranks 42nd among 808 cities and towns in Wisconsin.
  • The median household income is $85,867, 11% above the Wisconsin median of $77,485.
  • A typical owner-occupied home is valued at $288,900 (8% above Wisconsin) and median rent is $1,130 a month.

Local data for Onalaska, WI

Counts from official public data

Housing and community stats

Onalaska, WI, American Community Survey 2020-2024

Full profile

Median household income

$85,867

Poverty rate

6.0%

Median home value

$288,900

Median rent

$1,130/mo

Homeownership

63.1%

Bachelor's or higher

41.7%

Median age

40.7

Average commute

17.3 min

Largest reported origins and ancestries: German Americans (8,115), Norwegian Americans (2,724), Irish Americans (2,088).

Home values and rentsIncome, education and commute

Economy and federal money

Jobs, pay, income and spending are for La Crosse County. PPP loans are for Onalaska.

Details

Unemployment rate

2.9%

Aug 2026, +0.2 pts in a year

Average annual pay

$60,973

70,077 jobs, 2025

Income per person

$65,407

BEA, 2024

Federal spending

$2.7B

FY 2026, $22,150 per person

PPP loans

$69.6M

771 loans, 7,619 jobs reported

La Crosse County economyFederal spendingPPP loans

How people get to work

Onalaska, WI, workers 16 and older. American Community Survey 5-year estimates

  • Drove alone80.2%
  • Carpooled7.8%
  • Public transit0.0%
  • Walked0.6%
  • Bicycle0.1%
  • Taxi, ride-hailing, motorcycle or other0.5%
  • Worked from home10.9%

Average one-way commute: 17.3 minutes for people who do not work from home.

Environment and hazard risk

Onalaska, WI, from FEMA, NOAA and EPA

Full report

Natural hazard risk

Relatively Low

Top: cold wave

Storm events since 1996

727

Countywide, mostly thunderstorm wind

Flood insurance policies

408

1.2% of homes, county

July high / Jan low

85° / 11°F

35.2 inches of rain a year

Hazards, floods and storm historyCheck a flood zone2 historic places

Health statistics

Share of adults in Onalaska, WI, CDC PLACES estimates

All 40 measures

Obesity

36.2%

U.S. 33.3% +2.9 pts

Diabetes

10.2%

U.S. 12.1% -1.9 pts

Smoking

11.1%

U.S. 12.8% -1.7 pts

Uninsured (18-64)

5.7%

U.S. 11.1% -5.4 pts

ZIP codes in Onalaska

1 in or overlapping Onalaska. Population shown

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Cities near Onalaska

Frequently asked questions

What county is Onalaska, WI in?
Onalaska is in La Crosse County, Wisconsin.
What ZIP codes are in Onalaska, WI?
ZIP codes in or overlapping Onalaska include 54650.
What is the population of Onalaska, WI?
About 19,348 people live in Onalaska, based on American Community Survey 5-year estimates.
What cities are near Onalaska?
Nearby places include French Island (2.1 mi), Brice Prairie (4.8 mi), La Crosse (5.2 mi), La Crescent, MN (5.5 mi), Holmen (5.9 mi).

Source: U.S. Census Bureau (TIGER/Line boundaries, American Community Survey) · Data as of 12/31/2023