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Rockland, WI

Village in La Crosse County, Wisconsin.

Population

745

Land area

0.7sq mi

People per sq mi

1,119

ZIP codes

0

Rockland and its ZIP codes

Full map

Rockland at a glance

  • Rockland is about 10 times as dense as Wisconsin as a whole.
  • The median household income is $78,500, close to the Wisconsin median.
  • A typical owner-occupied home is valued at $223,000 (16% below Wisconsin) and median rent is $1,021 a month.

Local data for Rockland, WI

Counts from official public data

Housing and community stats

Rockland, WI, American Community Survey 2020-2024

Full profile

Median household income

$78,500

Poverty rate

8.4%

Median home value

$223,000

Median rent

$1,021/mo

Homeownership

79.7%

Bachelor's or higher

21.8%

Median age

34.4

Average commute

33.2 min

Largest reported origins and ancestries: German Americans (233), Norwegian Americans (157), Irish Americans (94).

Home values and rentsIncome, education and commute

Economy and federal money

Jobs, pay, income and spending are for La Crosse County. PPP loans are for Rockland.

Details

Unemployment rate

2.6%

Sep 2026, +0.1 pts in a year

Average annual pay

$60,973

70,077 jobs, 2025

Income per person

$65,407

BEA, 2024

Federal spending

$2.7B

FY 2026, $22,150 per person

La Crosse County economyFederal spending

How people get to work

Rockland, WI, workers 16 and older. American Community Survey 5-year estimates

  • Drove alone84.3%
  • Carpooled6.4%
  • Public transit3.3%
  • Walked0.0%
  • Bicycle0.0%
  • Taxi, ride-hailing, motorcycle or other0.0%
  • Worked from home6.0%

Average one-way commute: 33.2 minutes for people who do not work from home.

Environment and hazard risk

Rockland, WI, from FEMA, NOAA and EPA

Full report

Natural hazard risk

Relatively Low

Top: cold wave

Storm events since 1996

727

Countywide, mostly thunderstorm wind

Flood insurance policies

408

1.2% of homes, county

July high / Jan low

82° / 6°F

35.6 inches of rain a year

Hazards, floods and storm historyCheck a flood zone

Health statistics

Share of adults in Rockland, WI, CDC PLACES estimates

All 40 measures

Obesity

39.9%

U.S. 33.3% +6.6 pts

Diabetes

9.0%

U.S. 12.1% -3.1 pts

Smoking

14.7%

U.S. 12.8% +1.9 pts

Uninsured (18-64)

7.0%

U.S. 11.1% -4.1 pts

Cities near Rockland

NameDistanceLand area (sq mi)
BangorVillage4.2 mi1.7
SpartaCity5.3 mi8
West SalemVillage8.4 mi3.3
MelvinaVillage9.8 mi0.5
St. JosephCensus-designated place11 mi1.9
MindoroCensus-designated place12 mi0.6
CataractCensus-designated place13 mi0.6
CashtonVillage13 mi1.3
Coon ValleyVillage15 mi1.1
NorwalkVillage15 mi1
OnalaskaCity16 mi10.6
MelroseVillage16 mi0.8
French IslandCensus-designated place17 mi2
La CrosseCity17 mi21.7
WestbyCity18 mi2.7
HolmenVillage18 mi7.6

Frequently asked questions

What county is Rockland, WI in?
Rockland is in La Crosse County, Wisconsin.
What is the population of Rockland, WI?
About 745 people live in Rockland, based on American Community Survey 5-year estimates.
What cities are near Rockland?
Nearby places include Bangor (4.2 mi), Sparta (5.3 mi), West Salem (8.4 mi), Melvina (9.8 mi), St. Joseph (11 mi).

Source: U.S. Census Bureau (TIGER/Line boundaries, American Community Survey) · Data as of 12/31/2023